Veenachalapathi

      SEO – Search Engine Optimization SEO stands for “search engine optimization.” In simple terms, SEO means the process of improving your website to increase its visibility in Google, Microsoft Bing, and other search engines whenever people search for: Products you sell. Services yoru provide. Information on topics in which you have deep expertise and/or experience. The better visibility your pages have in search results, the more likely you are to be found and clicked on. Ultimately, the goal of search engine optimization is to help attract website visitors who will become customers, clients or an audience that keeps coming back. SEO vs. SEM SEM stands for search engine marketing – or, as it is more commonly known, search marketing.  Search marketing  is a type of digital marketing. It is an umbrella term for the combination of SEO and PPC activities meant to drive traffic via organic search and paid search. Put simply, search marketing is the process o...